
Endurance Racing
Our primary focus is providing you the best racing experience with maximum track time. Endurance racing is the most cost effective way to get a lot of road course driving time. Our experienced team and proven cars can empower you to achieve your goals on track, improve your lap times and get on the podium in wheel to wheel racing!
Endurance Racing
With years of experience in multiple endurance racing series, we have learned what it takes to keep cars reliable and running in the harshest of environments.
Let us take care of the details and spare you all the hassle. Arrive and drive in one of our BMW M3 or M4 GT4 racecars.
Rental Seats
Already have you own car? We can prep it, support you at the track, repair it afterwards and store it indoors until your next event.
Track prep and support
High Performance Driving Events
Simply want to get on a racetrack and don’t know where to start? We can help you every step of the way. Bring your own car or rent one of ours!

WRL 2025
For each event our rental price includes two 40 minute test/qualifying sessions on Friday per driver, with HPDE sessions available at an additional cost. We split seat time during the endurance race Saturday and Sunday as evenly as practicable, dependent on race scheduling. We provide catering Friday and Saturday for lunch and dinner, as well as refreshments (drinks and snacks) throughout the event. Travel and lodging are not provided.
We have a standard Liability Waiver and Rental Agreement that outlines our rental procedures, liability limitations, responsibilities, and sets clear expectations for both Bruce Innovations Inc and the renter.
An up front deposit is required to reserve your seats. The deposit per race is 50% of the rental seat cost; it also serves as a damage deposit. Full rental payment is due a minimum of 30 days prior to event start. The reserve/damage deposit will be fully refunded within 7 days of event conclusion in the absence of race damage.
Our BMW M3 is a fun and easy to drive race car that is competitive in the GP1 class in WRL. It is well set up and has proven to be reliable. It is equipped with a paddle shifted ZF8HP transmission, cool suit, Garmin lap timer, AIM dash with AIM SmartyCam and radio communications for maximum driver comfort and convenience. Current WRL pricing starts at $30,000, Champ Car starts at $16,500; divisible by up to 3 drivers.
Our BMW M4 GT4 is a factory BMW built GT4 race car that is campaigned in the GT0 class in WRL. We have upgraded the cooling systems to be better suited to the requirements of endurance racing. Additionally it is equipped with a cool suit, Garmin lap timer, AIM dash with Smarty Cam and radio communications. Current pricing starts at $60,000; divisible by up to 3 drivers.
BRUCE INNOVATIONS
BRUCE INNOVATIONS
